Customer Communication Email Solution
1.Initiate a strategy to communicate more with you and our other valued
customers. Due to the unique automated nature, easy of use,
and reliability of the eProspector solution you already use or have recently
used, we realize that we have had insufficient communications and interaction
with our customers.Too often, we have made the assumption that if you wanted to
communicate with us you would pick up the phone or email us. Our new
customer-based tool will be used to create newsletters and surveys that provide
announcements, educational content, industry information, tips, suggestions and
more.
2.Make our solution available for your own customer communication strategies. In
this difficult economy, you need to focus on lead generation even more, not
less. However, you also need to reach out to current customers to enhance
loyalty, provide additional value and services, and tighten your relationship.
As you know, there are distinct and important differences between emailing
recipients you already have a relationship with and those you do not. This
includes technical differences such as less severe issues with blocking,
filtering, HTML content, and blasting for relationship emailing. But you need
eProspector for handling non-relationship emailing. To be successful in that
arena you need features such as our drip marketing, automation such that no
marketing resource is needed, unique email messages for each recipient every
delivery, and absolute minimum HTML content used.
As a result, every business needs two different solutions. Many of our customers
may already have a solution. However, after evaluating the industry and several
leading solutions, we are pleased to announce our new solution competes
favorably with any of the solutions available for the SMB market both on
functionality and price. It surpasses the others in terms of usability and
customer service. Several hundred customers are already installed.
|